Many African viewers of the biggest reality Television show in Africa, Big Brother Africa (BBA) may be disappointed as the show may not take place this year as expected.
This according to the promoters is due to the lack of sponsorship. The organizers of the show, Africa Magic and Endemol were unable to get sponsorship for this year’s edition of the show.
The Manager Director of Multichoice Ghana, Anne Sackey confirmed to peganews that they at Multichoice Ghana have received notice from MNET that this year’s edition of the show will not hold.
Sackey said, MNET did not give them any reasons as to why they will not be doing the Big Brother this year, but then, she personally thinks it’s due to sponsorship constraints.